Everything you need to know about the newly launched Primo Skin

The Cebu-grown face and body care brand, championing the power of hyaluronic acid and niacinamide, has officially launched in Manila

There’s more to healthy skin than just being light, and that’s exactly what this Cebu-grown brand aims to deliver to Filipinos: even, light, and radiant skin with the power of hyaluronic acid and niacinamide.

On July 7, 2023, Primo Skin officially launched its brand in the greater Metro Manila area, introducing their flagship line, The Hydro Glow. This line features a collection of body and face care products formulated to brighten and even out skin tone.

From left: Jaime C. Fernandez Jr., Co-founder, Head of Operations; Phoebe Fernandez-Varquez, Co-founder, Head of Marketing; Chad Paolo Y. Varquez, Co-founder, Head of Business Development; Dr. Roberto G. Lim, President; Ma. Editha C. Animas, Vice President; Dr. Rosemarylin Lim-Or, Co-founder, Head of Regulatory Affairs; Stephanie C. Animas, Distributions Head for Mindanao

“Hyaluronic acid and niacinamide work wonders together, complementing each other’s moisturizing properties,” shared Phoebe Fernandez-Varquez, co-founder, and CEO of Primo Skin. “Niacinamide promotes collagen formation, reducing the appearance of fine lines and wrinkles, while hyaluronic acid enhances suppleness. This dynamic duo delivers optimal hydration for a brighter complexion.”

Suitable for all skin types, the Hydro Glow line offers a simple yet effective skincare routine packed with benefits for the skin with every use:

Facial wash, P280 for 100ml
Infused with niacinamide, the Hydro Glow Facial Wash evens out skin tone, smoothens texture, and controls oil, prohibiting the formation of pimples for a clearer complexion.

Toner, P310 for 120ml
This toner enhances the skin’s water retention capacity. It is fortified with vitamin B3, which strengthens the skin barrier, minimizes pores and fine lines, and lightens dark spots.

Moisturizer, P430 for 50ml
Fight premature aging with the powerful Hydro Glow Moisturizer, your defense against fine lines and wrinkles, keeping your skin youthful and radiant.

Sunscreen, P445 for 50g
Shielding the skin from harmful UV rays while maintaining hydration and smoothness, Primo Skin’s Hydro Glow face sunscreen sports SPF50 PA++++, reducing the risk of skin cancer and other damages caused by UVA and UVB.

Body lotion, P395 for 300ml
This moisturizing lotion promotes healthier, supple skin with long-lasting moisture brought by the hyaluronic acid in the formula.

Body soap, P95 for 135g
The body soap is enriched with coconut oil and lauric acid to keep the skin firm and healthy while retaining essential moisture. Its acne-fighting and anti-bacterial properties make it a valuable addition to the skincare routine.

“Skin brightening is the key to restoring your natural glow and revitalizing your skin,” added Phoebe. “The Hydro Glow line eliminates dull and dead skin cells, revealing a brighter complexion that lets you be #PrimoSkinfident with healthy, glowing skin that’s worth showing off.”

The Hydro Glow Line by Primo Skin is available in over 170 stores nationwide, including Robinsons Supermarket, The Marketplace, Shopwise, Metro Supermarket, and All-Day Supermarket branches in Metro Manila, Cebu, Davao, and General Santos. Online, it is available at Shopee and Lazada.