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Montblanc unveils a new fragrance and a fresh Look

Montblanc unveils a new fragrance and a fresh Look

Meet the Legend in blue

Montblanc has long been synonymous with luxury and impeccable craftsmanship. Known for their exquisite leather goods, watches, and writing instruments, the esteemed German brand also offers a taste of affordable luxury through its fine fragrances.

While more accessible than some of their other offerings, Montblanc’s fragrance line is anything but ordinary. Their signature Legend collection, which has enjoyed a cult following since its debut in 2011, welcomes a new member this year: Legend Blue, a fresh, woody, aromatic eau de parfum housed in a striking clear blue bottle.

Legend Blue opens with invigorating top notes of lavender and spearmint, delivering a minty freshness from the very first spritz. As the fragrance settles, heart notes of sandalwood and cedarwood emerge, creating a warm, woody embrace that lingers on the skin. The composition is anchored by base notes of moss and Ambroxan, which add a subtle, earthy depth.

The result is a crisp, refreshing scent reminiscent of a brisk, invigorating morning shower. Ideal for the modern man in a corporate setting, Legend Blue is a versatile fragrance that’s perfect for everyday wear. It’s non-offensive and non-cloying, making it a safe choice even in close quarters.

In terms of presentation, this release marks the first time Montblanc has used a clear bottle for the main line—excluding special editions of previous iterations. The bottle’s minimalist design features discreet branding at the base, with the Montblanc logo and emblem elegantly embossed in silver on the cap and upper part of the flacon.

Adding to the allure, Montblanc has introduced award-winning musician John Legend as one of the faces of the Legend line—a fitting choice given his remarkable contributions to the entertainment industry and the serendipity of his name.

“I am thrilled to embark on this exciting chapter with Montblanc Legend,” shared John. “Montblanc is an enduring maison, synonymous with craftsmanship, innovation, and creativity. Legend embodies these values with its original and beautifully crafted fragrances. As a writer and composer, I love that Montblanc enables people to craft their own stories with precision and care, creating their own legacy.”

Montblanc Legend Blue will be available starting on August 19, 2024 on Rustans.com and Zalora.

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