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Embrace lightness with this new summer 2024 collection

Embrace lightness with this new summer 2024 collection

Uniqlo Philippines unveils its most refreshing drop

With summer approaching, the inevitable prickly heat is almost upon us. To ease heat, opt for clothing that not only allows breathability but also offers sun protection. Uniqlo’s Lifewear collection for this season emphasizes functionality and versatility, tailored for the tropical climate. 

This season, the collection focuses on functionality and versatility made perfect for the tropical weather. “Uniqlo Lifewear is clothing designed to make everyone’s life better,” shares Uniqlo Philippines Chief Operating Officer Geraldine Sia. “They are pieces that compliment everyday lifestyles, and with our season theme of ‘Ease Into Lightness,’ we showcase different key items that are a perfect fit for Filipinos’ different needs, highlighting our products’ quality materials, colors, textures and styles.”

Uniqlo Philippines Chief Operating Officer Geraldine Sia

Designed for various lifestyles, this collection combines elevated casual and urban sport casual, featuring sporty items like Sport Utility Wear and utility pants paired with Uniqlo’s classic casual pieces.

Uniqlo brand ambassadors Matte Guidicelli and Sarah Geronimo

The brand’s focus on functionality positions its collection as future traditional, incorporating materials like Miracle Air, AIRism, UV Protection, Dry-Ex, and Blocktech, providing waterproof, water repellent, breathable, and quick-drying features.

The collection’s texture emphasizes lightness, with a vacation-inspired range featuring airy, high-quality natural materials such as linen and cotton, aligning with the contemporary mindset of easy travel.

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As for the collection’s palette, soft tones like ecru, pale green, and mauve pink dominate the capsule for a refreshing look.

Additionally, this season brings new collections from the brand’s collaborators, showcasing contemporary silhouettes in Uniqlo U, sophisticated pieces from Clare Waight Keller and Ines dela Fressange, and mid-century inspired creations from JW Anderson.

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