Dario Spallone, the brand’s 26-year-old CEO, conceptualized the brand while studying at the Bocconi University of Milan, and within a year, he was able to set up his company’s headquarters in the renowned Dubai Design District.
View this post on Instagram
D1 Milano lands in the Philippines! The sleek and beautifully shaped timepiece attracts a different type of gentleman (and woman) it speaks style beyond the usual sense or category. Perfect for a suit and occasions made special⌚Here is the ATBJ03 in RG. D1 Milano available in Swissgear Greenbelt 1, Wristpod Uptown Mall, Robinsons Ermita, SM Megamall, Swissgear SM North, Shangri-La Mall, and SM North EDSA. #d1milano #d1waytophilippines #wristshot #horlogerie #wis #wristwatch
“It is not a brand that draws inspiration from my view or from any one individual’s view in particular,” Spallone explains. “It takes its inspiration from the synergy of all the team members involved.”
Aside from Milan and Dubai, D1 Milano has an office in Hong Kong, proving its global appeal and fast growth. Its watches are currently available in over 500 sales points, with a strong presence in mono-brand stores such as Luisa Via Roma, La Rinascente, Selfridges, Harvey Nichols GCC, and Lane Crawford, to name a few.
Tagged as one of the fastest-growing watch brands in the market today, D1 Milano’s appeal lies in its craftsmanship and aesthetic. “Someone who would wear D1 Milano is cool, plays by the rules, but has some unique detail that makes them stand out,” Spallone says. “We say that people who wear our watches wear their attitude. A D1 Milano watch gives you social recognition even if it didn’t cost you $10,000. It’s not about the price; this is a watch that you can wear everyday and, at the same time, makes you proud, because it differentiates you. It shows that you care about details, about trends, about style.”
D1 Milano currently has four models: The Polycarbon, the Ultra Thin, the P701, and the Super Slim.
The Polycarbon is D1 Milano’s bestselling timepiece. This entry-level watch comes in thin and lightweight 40mm quartz, with a black Luminova finish on the hands.
The Ultra Thin comes in 38mm and 40mm, with luxurious and elegant lines found on the case and the hands of the watch. This unisex collection has become another bestseller since its 2017 introduction.
Chic and comfortable, the eye-catching yet agile design of the P701 brings together all the hallmarks of the D1 Milano brand to create the perfect everyday watch. It features a 1.55mm stainless steel case with an automatic movement, paired with either a rubber strap or stainless steel bracelet.
The Super Slim features a stainless steel 36mm or 40mm case and comes with interchangeable strap options.
D1 Milano timepieces are available at Swissgear Greenbelt 1, Wristpod Uptown Mall, Robinsons Ermita, SM Megamall, Swissgear SM North, the Shangri-La Mall, and SM North EDSA.