Nicholas Alexander Chavez in Nike x Jacquemus’ Moon Shoe
Why the new Moon Shoe campaign feels like his most stylish role yet
Nike’s most storied sneaker just got a fashion reboot and it’s got a leading man to match. Nicholas Alexander Chavez, best known for bringing both intensity and vulnerability to his roles on-screen, is now channeling that same duality as the face of the new Nike x Jacquemus Moon Shoe campaign.
The collab reimagines Bill Bowerman’s 1972 Moon Shoe, Nike’s first to feature the now-iconic waffle sole but instead of staying strictly in track-and-field territory, French designer Simon Porte Jacquemus gives it a contemporary twist. Think ruched nylon uppers, a sleek low-to-the-ground silhouette, and an unexpected ballet core aesthetic that feels equal parts athletic and poetic.
“Three years ago, when I visited the Nike archives, I first came across the historic Moon Shoe,” says Simone. “I saw a unique, minimal running shoe that was both timeless and modern in its simplicity and execution. I knew it was an opportunity to create a new story and reshape it in the Jacquemus way.”
For Nicholas, stepping into this world makes perfect sense. His performances have always carried a kind of quiet intensity, one that mirrors the balance of discipline and elegance the Moon Shoe represents. The campaign captures him in motion, embodying both the athletic grit of Nike and the understated chic of Jacquemus.
Dropping first on September 29, 2025 at jacquemus.com and later on October 6, 2025 in select Nike stores, the Moon Shoe is offered in three sleek colorways of Alabaster, Off Noir, and University Red.
Images via Jacquemus’ Instagram
