A colorful comeback: United Colors of Benetton reopens at SM Mall of Asia

The store highlights their fall 2024 collection and Casa Benetton

If there’s one brand that knows how to unite colors—not just hues of the rainbow but also diversity and inclusivity—United Colors of Benetton has been leading the charge. Known for their vibrant campaigns, comfortable clothing, and effortless layering of colorful pieces, the brand continues to set trends while celebrating individuality.

This year, United Colors of Benetton kicks things off with the exciting reopening of its SM Mall of Asia store. The spotlight is on its fall 2024 collection, perfectly suited to the lingering chill in the air. This collection embraces self-expression and individuality, offering versatile, stylish options for every lifestyle. From cozy knitwear and bold outerwear to timeless denim and sporty ensembles, each piece seamlessly combines comfort, quality, and sustainability. With vibrant colors, playful patterns, and luxurious textures, this season’s lineup is sure to catch your eye.

But the excitement doesn’t stop at clothing. The newly reopened boutique also features Casa Benetton, a collection of novelty home items designed to bring a splash of color and creativity to everyday dining and living. Additionally, the store carries a curated selection of fragrances to complement every individual’s unique style.