LOOK: Team Philippines unveils uniform for 2024 Olympic Games
Adidas Philippines partners with Philippine Olympic Committee for the global event
The 2024 Olympic Games are scheduled for July in Paris, France. This year marks the Philippines’ 100th year of participation in this global event, a significant milestone celebrated not only by past and present athletes but also by all Filipinos united in support.
As our athletes prepare for this historic occasion, the Philippine Olympic Committee (POC) has announced its partnership with Adidas Philippines. The renowned sportswear brand will outfit our athletes for both podium appearances and village life.
“Adidas is thrilled to partner with the Philippine Olympic Committee as we invest in the future of Philippine sports,” shared Anthony Frangos, country manager at Adidas Philippines. “The Olympics is a global sporting moment that truly highlights the incredible breadth and variety of sport, and our mission is to help Filipino athletes shine under pressure. Our sleek, modern designs are inspired by the national spirit, aiming to connect athletes to their roots while enabling them to perform at their very best.”
To ignite the athletes’ spirit, the kits feature graphics, typefaces, and prints with a recurring line pattern, highlighted by bursts of color that symbolize the passionate intensity ready to surface in competition.
“The Philippine Olympic Committee is thrilled to have adidas as our official outfitter for the Paris 2024 Olympic Games,” said POC President Bambol Tolentino. “This partnership will greatly benefit our athletes, providing them with world-class gear and support. We look forward to seeing Filipino athletes raise the flag on the global stage together with our partners who share the same vision.”
