P.E Nation X H&M: A More Sustainable Athleisure Collaboration
Bringing together athleisure styles with more sustainable materials, H&M announces a collaboration with P.E Nation. The Sydney-based brand is known for their multi-faceted and fashion-forward active wear. The P.E Nation x H&M collection will feature clothes, swimwear, undergarments, and accessories designed in collaboration with the H&M in-house team.
From figure-flattering leggings and bicycle shorts to sports socks and bum bags, design-led athleisure is the driving force behind the P.E Nation x H&M collaboration. Made from materials including organic cotton and recycled polyester, the activewear, t-shirts, skirts, swimwear, and undergarments have the distinctive P.E Nation retro vibe in black, white, grey marl, sand, mint green, neon pink, and pops of orange.
“With the H&M collaboration, we want women all over the world to live a more confident, vibrant, and fashionable life despite the fast-paced urban experience. The collection can be worn all day every day while being flexible, functional, and style-led. All the pieces work well together – these are very easy to mix and match” say Pip Edwards and Claire Tregoning, co-founders of P.E Nation.
“It’s been a lot of fun collaborating with P.E Nation – the teamwork and energy between all our designers was great! Pip and Claire, as female entrepreneurs and co-founders of such a dynamic lifestyle brand, know first-hand about the need for activewear in all aspects of daily life. They are fantastic and super-inspiring role models. Pieces such as color-blocked leggings, and skirts tie-dyed and pleated, really emphasize the super stylish and striking performance wear distinctive to P.E Nation. We’re all pleased about the result of the collaboration, and that there are more sustainable materials included in the collection, too.” says Maria Östblom, head of womenswear design at H&M.
P.E Nation x H&M Collaboration will be available in SM Megamall, SM Makati, Greenbelt 4, Mall of Asia and Ayala Center Cebu from March 5, 2020
