LOOK: Cole Sprouse is the new face of Versace

‘They shaved my nipples for this so please like and subscribe to my channel’

The “Riverdale” star got a new appointment from the house Versace as he spearheaded the latest campaign for men’s eyewear. Apart from the newly-released collection, Cole also sported striking blond hair and strong, chunky jewelry from the fashion house.

“Glamour, charisma, and electrifying dynamism—Cole Sprouse fully reflects the latest Versace Men’s eyewear capsule collection in an expressive campaign,” captioned Versace on their Facebook account. Cole also posted a series of photos on his Instagram, where he joked about his behind-the-scenes experience during the shoot. “They shaved my nipples for this so please like and subscribe to my channel,” shared the actor.

See photos below: