Prada’s latest move? A ‘Win’
Thai star Win Metawin Opas-iamkajorn steps in as regional ambassador for Prada Beauty
There’s a new face in the world of Prada Beauty and it’s a familiar one across Asia. Thai actor and entrepreneur Win Metawin Opas-iamkajorn has been named the brand’s regional ambassador, making his debut through Prada Paradigme, the house’s latest masculine fragrance.
First capturing audiences through hit series like “2gether” and “F4 Thailand: Boys Over Flowers,” Win has since grown into a pan-Asian cultural figure whose influence moves fluidly between entertainment, fashion, and lifestyle. Calm, modern, and quietly confident, he reflects the spirit of Paradigme—expressive without excess and comfortable in his own skin.
The fragrance itself carries that same energy. Prada Paradigme explores the subtle dialogue between inner self and the outside world, creating a scent that feels thoughtful yet effortlessly modern. Built around an ambery woody signature, the fragrance balances warmth and clarity—layering depth and softness in a way that feels complex in its simplicity.
Available at Prada Boutique Greenbelt, Prada SM Makati, Fresh, SM Stores, Robinsons Department Store, Look, Rustans Department Store, and other prime department stores nationwide
