LOOK: Timex celebrates 170 years of classic watchmaking
Limited $1 anniversary watch offers fans a piece of history
Timex just turned 170, and to celebrate this huge milestone, they threw an unforgettable event called “A Journey in Time” at the Gallio Events Hall in Paranaque City. Beyond just looking back on their incredible history—from their beginnings in 1854 to becoming a global name in watches—Timex used the occasion to launch a special, limited-edition throwback: a $1 watch, just like their first pocket watch that made history over a century ago.
On November 16, 2024, at the SM Mall of Asia, 100 people will have the chance to snag this limited-edition watch for only $1 (or P50). It’s Timex’s way of saying thanks to their fans and letting everyone share in the celebration of their legacy. Inspired by the brand’s original $1 watch that made waves in the 1900s, this exclusive release brings together nostalgia and Timex’s commitment to accessible, high-quality timepieces.
“We’re launching the Timex 170th Anniversary Watch for only $1 to celebrate our rich heritage and thank our loyal customers. This limited-time offer makes it accessible for everyone to join in our milestone celebration. It’s our way of honoring the past while looking forward to the future—together,” said Paulo Santos, Timex Philippines Marketing Director
At the event, Timex also gave a preview of their latest lineup, featuring fan-favorites like the Marlin and Expedition collections, alongside fresh collaborations with names like Fortnite, UFC, and Peanuts. These releases highlight Timex’s unique ability to stay true to its roots while embracing modern trends.