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Experience the essence of Japanese forests with the new Hinoki and Cedarwood Cologne Intense

Experience the essence of Japanese forests with the new Hinoki and Cedarwood Cologne Intense

Jo Malone London captures the tranquility of ‘Shinrin-yoku’ with its latest fragrance

Imagine the serenity of strolling through a Japanese forest, the air imbued with the scent of ancient trees and moss. As you step lightly on a carpet of fallen leaves, the only sound is the gentle crunch beneath your feet, accompanied by a crisp, cool breeze that invigorates your senses. This is the experience Jo Malone evokes with the new Hinoki and Cedarwood Cologne Intense.

This fresh, woody fragrance is the 11th addition to the house’s Cologne Intense collection. Opening with a clean, aromatic accord, Hinoki and Cedarwood redefines nature-inspired scents. At its heart lies the rare and precious Hinoki wood—a cornerstone of Japanese craftsmanship—emanating a deep, grounding warmth, while the dry down reveals the strong, comforting presence of Cedarwood. Together, they create a harmonious yet intense blend that captures the spirit of forest bathing in the Japanese wilderness.

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Hinoki and Cedarwood is unlike any other woody fragrance we’ve encountered. Its unique composition exudes a distinct dryness and clarity, almost meditative in nature—an invitation to close your eyes, immerse yourself in stillness, and reconnect with the quiet beauty of nature.

Jo Malone’s Hinoki and Cedarwood Cologne Intense is available in 50ml and 100ml bottles.

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