Dolce & Gabbana Beauty makes its Philippine debut
A look at the new SM Makati counter and its must-try icons
Dolce & Gabbana Beauty officially marks a new chapter in the Philippines with the opening of its first-ever beauty counter at SM Makati. Two years after the global internalization of its beauty division, the Italian fashion house continues to sharpen its presence in luxury makeup and fragrance—this time with a retail space designed to feel intimate, elevated, and unmistakably Dolce & Gabbana.
Located on the ground floor of SM Makati, the counter reflects the brand’s signature codes: black-and-gold accents, warm lighting, and refined finishes that frame the full Dolce & Gabbana Beauty universe. Inside, clients can explore a complete makeup wardrobe alongside a curated fragrance edit, including the house’s coveted Velvet Collection.
At the heart of the makeup offering is the house’s “wardrobe” approach, where products are organized into four signature looks—Fresh, Classic, Flawless, and Bold—making it easier to build a routine that matches both mood and moment.
What to try at the counter
Fig Skin Perfector – Shine Control Blurring Powder
A true finishing essential, this universal powder delivers a smooth, luminous finish while controlling shine for up to 12 hours. Infused with Italian Fig and Hyaluronic Acid, it minimizes the look of pores without dulling the skin—perfect for polished, camera-ready wear.
Violet Liquid Blush – pH-Reacting Glow
This viral-worthy blush starts as a vivid violet and transforms upon application into a custom pink flush unique to your skin tone. Lightweight, non-sticky, and hydrating, it offers buildable color with a soft glow that lasts. One dot for a natural flush, two for a more radiant, sun-kissed effect.
Blueberry Nutri-Tint – Hydra-Glow & Fresh Skin Tint
Designed for everyday wear, this breathable skin tint delivers hydration for up to 24 hours while enhancing natural radiance. Enriched with Italian Blueberries from Cilento, it leaves skin fresh, healthy-looking, and softly luminous. Available in 30 inclusive shades.
Velvet Collection Sicily
A warm, sun-drenched scent that evokes the heart of the Mediterranean. It centers on citrus notes reminiscent of Sicilian orange groves, softened by delicate white florals and grounded with gentle musks—elegant, nostalgic, and quietly radiant.
