Mark March 26 on your calendars.
Despite the limits of technology, Nike somehow made air visible in 1987 with the birth of its Air Max line, which features large, air-cushioning units at the heels that can be seen from the sides of the mid-soles. The experimental feature soon became an iconic trademark for the sportswear brand, and Air Maxes began to get seen on the tracks, on court, and in the streets.
Through the years, the Air Max has seen multiple re-imaginings to fit in aesthetically with the zeitgeist they were born into. And with its 30th anniversary coming up, Nike drops the Air Max LD-Zero, designed in collaboration with famed fragment designer and so-called Godfather of Streetwear Hiroshi Fujiwara.
The Nike Air Max LD-Zero H Unisex shoe is set to become a modern-day street-style staple with its clean, minimalist design that harks back to the ‘70s look of the Nike LD1000, which is said to be Fujiwara’s favorite sneaker. Featuring anupper made in vintage suede-over-nylon material that was sourced from the brand’s archive, the LD-Zero H comes either in an obsidian-and-white palette—a signature of the Japanese designer—in lightweight gray, or all blacked out.
Drop by Commonwealth at SM Aura and at selected Nike stores nationwide and check out the Nike Air Max LD-Zero on March 26, which is also Air Max Day. Suggested retail price is P8,995.
Art by Pol Aries Zamora.